PROFILE

Jason Jay (JSNJAY) is a BIPOC Toronto-based Designer / Artist, Entrepreneur, Teacher, Martial Artist, and Hip-Hop Enthusiast.

Throughout his career, he has produced award-winning design & art direction for various clients, including SMBs and multinational corporations. Jason is at the forefront of the design industry and has experience with the biggest sports brands in the world.

Graduate of the York University / Sheridan College Joint Program in Design. He received his Bachelor of Design Honours Degree (B.Des 2010) since then he has been working in the professional industry for nearly 15 years.

Founder of JSNJAY DESIGN INC. and Contender Studio a sports branding consultancy. Currently working as Lead Designer at MLSE - Sport Performance Lab visualizing game-changing sports data. His main goal is to help athletic brands connect with people and create legacy through design. Leading design excellence to elevate brand and user experiences focused on innovation and creativity.

“If you can design one thing, you can design everything.”
― Massimo Vignelli


SELECT AGENCY / BRAND EXPERIENCE


PROCESS

JSNJAY_process.jpg

TESTIMONIALS

“Jay worked tirelessly to capture the perfect image for my brand. We walked through the process together and he made sure that at every step I was involved and my voice was heard. He took my vision and transformed it into a design that I love. Jay is amazing at what he does and is not just a designer but a creative consultant.” - Gursharn Gill (Business Owner, Strong Like G)

"I loved working with Jason. His graphic sense is amazing and he is a great collaborator who is great at incorporating feedback.  He really goes to great and creative places when figuring out designs." - Munro Cullen (Sr. Creative Director, CBC)

"Jason Jay, has done amazing work with the Kombat Arts brand!  He is innovative, creative and on the cutting edge when it comes to graphic design. He has been really helpful with our branding, totally making us stand out in our industry, allowing us to attract new leads, come out with great products for our customers, and establish us as a leader in our industry." - Joey De Los Reyes (Kombat Arts Managing Partner)

"Choosing Jason Jay to help brand my new podcast was the best decision I could have made. Aside from the final visual identity, which I’m definitely happy about, his branding exercises and the questions he asked during the prototyping phases helped me in other aspects of the launch, narrowing my focus and helping me see my own project through new eyes. I asked for a symbol, but walked away with a roadmap that's informing everything else I'm doing." - Jef Catapang, host of Even the Strong

"Jason Jay’s work impressed me on multiple levels. His combination of creativity and professionalism was exactly what I needed. He listened effectively to what I was seeking, brought forward a brilliant set of design ideas for my consideration, and did it all in a timely manner. He truly is a designer that cares about the customers needs which is why I recommend Jason unequivocally and would hire him again in a nanosecond." - Sylwester Organka


DESIGN & COMMUNITY

2023 NBA Inclusion Leadership Award Winner - Mentoring in design for the Raptors’ Inaugural Hackathon.
Toronto Raptors Inaugural Hackathon presented by SportsX -
Design Mentor & Speaker
Collision Conference 2022
 - Attendee
RGD - In-House Design Conference - Roundtable Discussion - Diversity and inclusion: in our designs and in our workplaces -
Speaker
Certified Registered Graphic Designer - RGD Member 2021
Sheridan institute of technology - Part-time Instructor -
Prototyping & Workflows
YSDN 2020 - Placement Talk -
Alumni Speaking engagement
AXE X Raptors Court - Event Recap - Blog - https://www.contender.studio/blog/2020/axe-raptors-court
AXE X Raptors Court - Attendee - Competitor
HXOUSE - Event Recap - Blog -
https://www.contender.studio/blog/2020/3/27/hxouse
IN-HXOUSE - Conversations - Attendee
King Kong Brazilian Jiu Jitsu -
Awarded Brown Belt - Dec 2019
IBJJF World Masters - Purple Belt - Competitor - Aug 2019
Adobe Max 2019 - Coverage - https://www.contender.studio/blog/2019/12/4/adobe-max-2019
EGLX 2019 - Event Coverage -
https://www.contender.studio/blog/2019/11/4/eglx-toronto-2019
EGLX 2019 - Attendee
Contender Studio - Boost with Facebook | Toronto Recap - Blog -
https://www.contender.studio/blog/2019/boost-with-facebook-contender-studio
Contender Studio - Kings of The North Toronto Raptors NBA Finals 2019 - Blog -
https://www.contender.studio/blog/kings-of-the-north-toronto-raptors-nba-finals
Contender Studio - The Influence of October’s Very Own and Toronto’s Winning Culture - Blog -
https://www.contender.studio/blog/2019/5/24/octobers-very-own-influence-on-toronto-raptors-culture
Contender Studio - Top 5 Things To Do After Design School - Blog -
https://www.contender.studio/blog/top-5-things-to-do-after-design-school
Contender Studio - Adobe XD - Blog -
https://www.contender.studio/blog/designing-prototyping-and-sharing-faster-with-adobe-xd
YSDN 2019 - Placement Talk -
Alumni Speaking engagement
RBC Design Award - Recognition January. 2019
Established CONTENDER Studio, as Founder and Creative Director -
www.contender.studio
IBJJF World Masters - Purple Belt - Competitor -
Aug 2018
Canadian National Jiu Jitsu Championships - Bronze - Adult Purple/Brown/Black -
June 2018
Futur Pro Group -
Member May 2017
Help create over 1 Billion impressions for Intuit Canada based on shareable video work on social media
Voted Best in Class - Facebook and Youtube Marketing videos - Intuit Canada - TurboTax
FITC 2017
 - Attendee
FITC 2017 - Volunteer
Analog Contact - Design Show - April 2017 - Exhibitor
Launching CBC Brand into Top 10 Brands in Canada for 2016 - The Institute of Communication Agencies - http://www.ipsos-na.com/news-polls/pressrelease.aspx?id=7562
MarCom 2016 Award Winner - Gold - CBC Newsletter - Increased 30,000+ users in 3 months - https://enter.marcomawards.com/winners/#/gold/2016
Solecollector.com | Complex Media - October 2016 - Featured Illustrator - http://solecollector.com/news/2016/10/sneakerhead-halloween-costumes
ALBINO & PRETO - FALL 2016 APPAREL Galaxy Collection - Sold Out - http://www.albinoandpreto.com/blogs/lookbooks/galaxy-fall-16-collection
Solecollector.com | Complex Media - August 2016 - Featured Illustrator - http://solecollector.com/news/2016/08/mtv-vma-sneaker-moments/
dribbble Toronto Meet Up - June 2016 - Attendee
Art Directors Club (ADC) - Member 2016
FITC 2016 - Attendee
FITC 2016 - Volunteer
Solecollector.com | Complex Media - March 2016 - Featured Illustrator - http://solecollector.com/news/2016/03/most-important-college-sneaker-teams
Kombat Arts - InstructorBeginner Brazilian Jiu Jitsu - Jan 2016
King Kong Brazilian Jiu Jitsu - Awarded Purple Belt - Dec 2015
WORKING X NOT WORKING - Member 2015
Ligatures YYZ - Swash and Serif 2 - Oct 2015 - Exhibitor  
MNFSTO - Rumble at the Roundhouse + Common Ground Art Show -
Attendee
SKILLSHARE - Partner/Teacher - Teaching class on Typography with over 500+ students.
FITC 2015 - Attendee
FITC 2015 - Volunteer
SHIFT 2015 - YSDN Alumni Guest Speaker
Adobe Creative Cloud - Creative Jam 2015 Toronto - Attendee
Behance Portfolio Review 2015 - Attendee
Behance Portfolio Review 2014 - Attendee
Converse - Cons Project Toronto - Typography Workshop 2014 - Attendee
Art Directors Club (ADC) - 2014 -
YSDN 2010 Gradshow - Exhibitor, graduating student
Registered Graphic Designers (RGD) - Student Member 2006-2010